Interesting times.
By Kitman On Fri 4 Jul 2008 |
“May you live in interesting times†– ancient Chinese curse.
Trying to work out what is going on at NUFC is difficult at the best of times. In the days of Shepherd and the Halls, there was a steady flow of leaks which seemed to emanate from Gallowgate, some of which were even true from time to time (I got the impression Roeder and Souness in particular had more moles than a witch’s backside). Since the advent of Ashley and his cronies, hard news about the club is thin on the ground and you might get more insight from reading chicken entrails than reading the local and national media.
Clearly there’s been a change of direction at the club. Or maybe there’s just been a strong sense of direction for the first time in years. Chris Mort our matey London lawyer came and went - it now seems he was brought in as a troubleshooter to smooth the transition between Shepherd and Ashley. In his time we’ve seen some major changes: Allardyce out and Keegan back in; a new emphasis on the academy and recruitment of young starlets; a new structure to the club’s scouting set up and transfer dealings, more attention paid to the fans, a singing section, and so on. To my mind Mort has made a difference, and there’s more of a progressive feel about the club these days.
Of course some things never change, so as soon as we get rid of one of our resident nutters to West Ham, we get another one. Apparently these days Joey Barton is a changed man - well he’s bound to be after he’s gone 10 rounds in the shower with Mr Big and no soap. More seriously, it’s difficult to call how the club will deal with him, with rumours abounding of pay cuts and ultimatums. Certainly, based on the number of second chances he’s had and the booze problem evident from his court appearances, I hope the club thinks long and hard about that one.
Notwithstanding another conviction for assault on Ousmane Dabo – to which he’s now pleaded guilty - they might like to ask themselves whether sinking 10 pints and 5 bottles of lager rounded off with a McDonalds (and never mind kicking seven bells out of a complete stranger) is an appropriate regime for a so-called professional athlete (and if I recall correctly, one recuperating from injury). Tony Adams shows that getting a second chance sometimes works but then again Gary Charles shows that it sometimes doesn’t. Which way Barton goes is up to him but is his football good enough to justify the risk?
Which leads me to my last point about a change in direction: the current emphasis on value for money. It’s been heartening to see various poor value players shown the door in the close season, including my hobby horse Stephen Carr (with Babayaro surely the worst value fullback pairing in our history?). However we’ve yet to see what players come in the door – and there surely have to be some new first team signings – and fans are understandably nervous, having been used to profligate big money signings in the past and no evidence of anything similar so far. We’re told – again, not directly – that new signings will need to be young, with years of service ahead and a resale value.
It’s here that the new regime will show its true colours. What class of billionaire do we really have? Is it Roman Abromovich, money no object? Or is it Mr Cheap-as-Chips? My impression is that Ashley has something of a track record with buying exclusive brands like Lonsdale and squeezing money out of them with a ‘pile em high, sell ‘em cheap’ philosophy. Coupled with season tickets rises and rumours of cost cutting at the club, could Ashley be trying to recoup the money he’s put in to pay off the club’s debts whilst starving the club of much needed investment?
Time will tell, but I don’t think so. Ashley may lack direct football experience, but squeezing his bulky frame into a XXL toon top and sharing his time with the toon army must have taught him that you don’t get something for nothing at our club. I’m sure the football men around him, not least Kevin Keegan, will have given him a similar story. People know when they’re being taken for mugs, and if my family are anything to go by, it’s happened for too long now for them to put up with it for much longer. Certainly they were on the brink of cancelling their tickets with Allardyce particular brand of anti-football following hard on the heels of Souness and Roeder’s efforts. Keegan has given them fresh hope but we need to see progress (although I remember overhearing a toon fan saying once “I can cope with the despair, it’s the hope I can’t handle!â€).
My guess is that there will be a new direction in player recruitment but one that is more about not buying another Luque or Kluivert rather than keeping the wallet shut. Moreover, our pursuit of Modric and Woodgate shows we will pay for quality, but not at any price. Unlike Amy Winehouse, perhaps we’re also learning to say no. I think we’ll see plenty of investment this close season; not in established superstars (we probably couldn’t get them anyway) but in a mix of good value squad players and up and coming talent. Younger fans brought up on a diet of expensive signings and big wage budgets may be disappointed, but Rome wasn’t built in a day and having bumped along the bottom since Sir Bobby, we’ll have to build the club up again. Whether that’s fast enough progress for some folk, we’ll have to see.
Plainly we live in interesting times. More interesting by the day.

There we go…. Too little. Too late. Instead it was Benfica Aimar went too.
Nothing for weeks…. The a desperate attempt to land him as it becomes clear the Benfica deal will be sealed that day.
Very poor.
Sent in on: July 17th, 2008 at 8:51 am
Oh, and look at that. In addition to my thoughts below, Villa have just agreed a deal for Sidwell. A player we supposedly wanted….
Sent in on: July 9th, 2008 at 11:54 am
I’m getting a bit worried that there are a few deals around at the moment that Newcastle should realistically have been in on.
Hetinga to Atletico Madrid and Crouch to Portsmouth are surely the type of deals we should be looking to do for ourselves? And by the looks of it after weeks of indecision from Newcastle (the ball has been in our court for over a month on this one!) Aimar could be off to Portsmouth.
If Ashley IS serious about the best interests of Newcastle then these are the types of players at the type of price we should be looking at.
Yes, the Gutterez deal is a good start, but the way it was done suggests to me Ashley is hoping to pay under £5M in total this summer on transfers…. Which, on the whole, is a stratergy which guarantees failure.
Sent in on: July 9th, 2008 at 11:45 am
I wrote the above piece before the signing of Jonas Guttierez - the way we did our business there was very professional. Hopefully more to follow & patience required in the meantime!
Sent in on: July 5th, 2008 at 12:04 am
For years Newcastle fans complained about Freddie Shepherd buying so called trophy signings coming to the end of their peak, talking bollocks in the press regarding the transfer market of how we would be “pleasantly surprised” and how our whole transfer plans were played out through Alan Oliver in the chronicle.
Yet now they’ve got a club pushing to bring in quality players in their early to mid 20’s that can enjoy their best years here, a club that doesn’t do the usual soundbites and prefers to go about their business with no leaks to the press the fans are still moaning!
Talk about fickle, you really couldn’t make it up.
Sent in on: July 4th, 2008 at 12:36 pm
I think that what MA has done with the appointments of KK; DW &TJ is to actually set up a very strong management structure. To then ensure that the ongoing financial structure is sound, eg wages v income also makes a lot of sense.
That this means that ambition is put on hold for a couple of years whilst consolidating a top 10 place and a possibility for Europe is eminently sensible.
This scenario is in accordance with all communications from NUFC including KK’s not in my lifetime statement to top 4.
after a decade or more of soap opera I am very optimistic longterm if only a little impatient short term.
I also think our squad is almost there. we have 8 older players for experience and depth. We have 9 first team players of the right age, 10 if you include Barton, and in my reckoning a squad of 26 youth internationals pushing for places.
Sent in on: July 4th, 2008 at 12:33 pm